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Blog - Page 97

A collection of 2,469 blog posts

Case StudiesJan 17, 2013
What Makes Content Spread: The Anatomy of a Post That Got Over 500,000 Likes

This month, I was kindly invited to speak at a conference in Las Vegas. In the audience of my panel session were two people, Marc and Angel Chernoff, whom I’ve admired for a long time. When I was lucky enough to be able to get dinner with them afterwards, I told them that I’d have loved to switch roles and be in the audience listening to their advice. Why? Marc and Angel ru

Customer ServiceJan 8, 2013
The 3 Psychological Triggers that Matter to Happy Customers

This is a guest post by Gregory Ciotti, a contributing Buffer Blog columnist. Read more about Greg at the bottom of the post, or read his latest article on measuring customer satisfaction. The customer of today is an infovore. Before doing business with you, a majority of customers will now use the information available on the web to learn about your company and your service quality. Transparency is the way the business world works these days, and it’s forced companies to re-examine their sale

Life HackingJan 1, 2013
The Science of New Year’s Resolutions: Why 88% Fail and How to Make Them Work

Wanting to change yourself and better yourself is a beautiful and inspiring thing, I believe. And it turns out that’s also how most other people think: 50% of all Americans for example set themselves a New Year’s resolution. That’s pretty amazing! What’s not so great is that according to the researcher Richard Wiseman, 88% of all those set resolutions from half of America and probably lots of other people in the world fail. That’s 156 million failed resolutions and disappointed minds each and

ToolsDec 29, 2012
The Top 10 Secret Buffer Hacks and Features: Supercharge Your Social Sharing in 2013

2012 is almost over and it’s been an absolutely crazy year here at Buffer. We launched a brand new iPhone app and web app and tons of new app integrations . Amidst developing all these new things, our team has also built in some nifty secret hacks and lesser known ways to use Buffer. To make your sharing even more awesome and to give you an edge over everyone else, here are the top 10 hacks and hidden tricks to ta

Customer ServiceDec 14, 2012
Measuring Customer Happiness at Buffer: November 2012

“Customer service is not a department, it’s everyone’s job.” ~ Anonymous It’s hard to believe another month has skipped by and it’s already time for our second Happiness Report, where we examine how happy people are when using Buffer . The first one was already super insightful and we made a lot of changes with the learnings from it. Especially with your great comments and suggestions! Before the holidays kick into high gear,

Buffer NewsDec 11, 2012
How to Get the Most out of the New Buffer iPhone App

With the brand new web app we are launching today, we’ve got another special gift ready for you, just in time for Christmas. The brand new Buffer iPhone app has hit the app store today. We’ve made tons of improvements and revamped the app to work with some exciting new features. Most importantly, you can do nearly all the things you can already do from the web app in the iPhone app now too. The Buffer iPhone app is

Buffer NewsDec 11, 2012
The Complete Guide to the Brand New Buffer Web App

What a crazy few weeks here at Buffer HQ in San Francisco to make everything work out in time for Christmas. The last thing we wanted to happen was for you to not get your shiny new presents. And fortunately, it all worked out. The brand new Buffer is ready today. We’re launching both a brand new web app and iPhone app today. So without, further ado, let’s dig in and have a look around about what’s new: Easily

Self-ImprovementNov 29, 2012
The Science of Storytelling: What Listening to a Story Does to Our Brains

In 1748, the British politician and aristocrat John Montagu, the 4th Earl of Sandwich, used a lot of his free time for playing cards. One of the problems he had was that he greatly enjoyed eating a snack, whilst still keeping one hand free for the cards. So he came up with the idea to eat beef between slices of toast, which would allow him to finally eat and play cards at the same time. Eating his newly invented “sandwich,” the name for two slices of bread with meat in between, became one of th

Life HackingNov 15, 2012
What the Research on Habit Formation Reveals About our Willpower and Overall Well-Being

This is guestpost by Jason Shen, an entrepreneur, blogger, and athlete, more about Jason at the end of the post. In the past decade, there has been a lot of fascinating academic research conducted around habit formation and willpower. By examining things like how smokers quit and why student perform well, researchers are starting to piece together the answers to how we can build lasting habits and improve our ability to resist temptation. One surprising result is this: to improve your overall

Online MarketingNov 9, 2012
10 Simple Ways to Get More Customers Using Psychology

So here is a simple question, what do you need to do, to get more customers? The intuitive response that most would give to this topic (me included), are a good product, good marketing, good customer support and so forth. But what if we could actually look into our customers heads to truly understand how we they are thinking? That’s exactly what our great friends, Gregory Ciotti over at HelpScout have done, to produce this fascinating in

Buffer NewsNov 6, 2012
3 Awesome New Ways to Share All Day Long With a Full Buffer

Every week, over 1 million posts are shared via Buffer. It’s an amount that always blows my mind. At the start of Buffer, it took 6 months to send 100,000 updates. Now there are more than 140,000 posts every single day. With so many updates being sent through Buffer every day, it can still be difficult to keep your Buffer full, day in day out. So, to make your life easier, we’ve started to get Buffer into various news reading apps you and lots of others have asked for. Today, I’m super excited

Customer ServiceNov 2, 2012
Measuring Customer Happiness at Buffer: October 2012

“Happy customers who get their issue resolved tell 4 to 6 people about their experience.” ~ White House Office Welcome to our very first Happiness Report. I’m really excited to share for the first time our experiences of delivering happiness to our awesome customers here at Buffer. Each month we will talk about things we have learned, look at our analytics and introduce new ideas for increasing hap

5 Most Important Writing Lessons Learned After Pivoting Our Blog Twice

The story of why we started a fully focused content marketing strategy here at Buffer is actually one that isn’t glamorous at all. It was born out of pure necessity that we couldn’t get any press coverage for the launch of Buffer. For the first few weeks I was on board, I tried restlessly to do one thing: get the top tech news sites to do a write-up about our newly launched app. It didn’t work out at all. Pitch after pitch I emailed got n

Buffer NewsOct 27, 2012
A Smarter Way to Read and Share on Your Mac – Pocket and Buffer Team Up

If you are a proud Mac owner yourself, you’ll know better than anyone that finding a good newsreading Mac app is hard (apart from Reeder). Fortunately, all of this changed this week, as Pocket have released their brand new Mac app to read or watch any items you have saved later on. The app comes packed with tons of details that allow you to make reading across different devices easier and more powerful. Luckily for all Buffer love

Life HackingOct 23, 2012
Why We Buy Into Ideas: How to Convince Others of Our Thoughts

This is a guestpost by Iris Shoor , co-founder and VP Product and marketing at Takipi , more about Iris at the bottom of the post. If you think about it, each one of us has different natural and acquired capabilities. Some of us learn new languages quickly, some are more social than others while some remember the face of each person they’ve come across. These strengths determine how we think and make decisions. Yes, this is probably obvious – d

Life HackingOct 17, 2012
How Your Productivity Is Determined by What You Eat

Every 7 years our body will change completely. This means that each and everyone of your cells will have been renewed and exchanged for another one that your body has produced. I was always amazed by this. And science suggests that this gives us a unique chance to change and erase any mistakes we’ve made in the past. How? Through a focus on the food we eat. Fortunately we don’t have to wait 7 years. Day-to-day changes to our diet can have a massive impact on our productivity. Something like thi

Buffer NewsOct 3, 2012
How to Automatically Archive All the Links You Share to Twitter and Facebook

Update: Sad news – on September 6, 2015, Kippt shut down for good. Every day, well over 250 million Tweets get posted.  This happens alongside 4 billion Facebook updates and comments. And yet, finding Tweets that you have shared a few weeks ago is almost impossible. Not to speak about the non-existent Facebook search. A lot of solutions let you archive or bookmark a link separately, after you’ve shared it. Personally, I’ve found that this can be a huge hassle to use two separate apps for shari

Buffer NewsSep 27, 2012
How to Post Your Tweets at a Better Time From the Top Twitter Clients – TweetCaster and Buffer Team Up

It’s finally here, one of the most requested things has gone live today: Buffer is now integrated with the biggest Android and iOS Twitter client TweetCaster. Keeping your Buffer topped up with lots of awesome Tweets and retweets should be made easier than ever before. All you have to do is be browsing through your TweetCaster app on your Android or iPhone and add everything you find useful straight into your Buffer with a single click. We’ve also looked into the other goodness that TweetCaste

Life HackingSep 20, 2012
The Science Behind What Motivates Us to Get Up for Work Every Day

The following post is a guestpost by Walter Chen, founder of a unique new project management tool IDoneThis. More about Walter at the bottom of the post. So, here is the thing right at the start: I’ve always been uncomfortable with the traditional ideal of the professional — cool, collected, and capable, checking off tasks left and right, all numbers and results and making it happen, please, with not a hair out of place. An effective employee, no fuss, no muss, a manager’s dream. You might as w

Buffer NewsSep 19, 2012
How to Create and Share Your Own Beautiful Online Newspaper – Scoop.it and Buffer Team Up

If you are anything like me, then every day, you are finding lots of amazing content out there on the web. Of course, sharing the best bits and pieces with your followers and friends is an awesome of staying in touch with a large network. One thing, that I’ve always loved to do though is to put all these amazing articles and videos together on a dedicated site for everyone to browse through. Scoop.it lets you do exactly that and you can easily collect websites and create a beautiful newspaper o

Buffer NewsSep 18, 2012
Brand New Buffer Analytics for Twitter, Facebook, and LinkedIn

What does it take to make analytics actionable, easy to understand and absolutely accurate? When we were brainstorming the latest analytics feature here at Buffer, this was the key question we asked ourselves. Our key goal with Buffer is not to build every feature in the world that has anything to do with sharing, but really to only focus on the few core aspects where we

Life HackingSep 11, 2012
5 Default Reactions That Prevent You From Making Good Decisions

Most of us like to think that we are in-control of our actions. Turns out, your brain can be a big jerk, and you are susceptible to a large list of cognitive biases and natural reactions that tend to hold you back from acting objectively. Luckily, some good social psychology books (spurred on by well-research papers & experiments!) have revealed a large amount of these biases to the common reader. Today, we’re going to take a look at 5 notorious social biases and discuss ways that you can reco

Self-ImprovementSep 4, 2012
Why Creativity Blocks Happen and 4 Ways You Can Overcome Them

This is a guestpost by Iris Shoor , co-founder and VP Product and marketing at Takipi , a new start-up leveraging Big Data technology to change how developers debug software in the cloud. It originally appeared on Lifehacker , more about Iris at the bottom of the post. A few days ago I was telling someone about my startup company. “How did you come up with the

Buffer NewsAug 30, 2012
How to Find and Share the Most Popular Links for the Topics You Are Interested In

“Bottlenose is to social networks what Google is to the web.” Is how Bottlenose CEO Nova Spivack recently explained the brand new version of its site. Intrigued as I was, I went ahead and checked out what the team has been up to. Bottlenose features now a real time search engine that queries all public information from Social Networks, groups and displays them in algorithmic order of importance. The result?