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Blog - Page 13

A collection of 2,467 blog posts

FlowMar 1, 2023
I Started a Six-Figure Company During My Junior Year of College — and I’m So Glad I Didn’t Wait

When Annelise Hillmann had an idea for a company while still in college, she could have waited until after graduation to get started. Instead, she started building while she was still a student—and she’s so glad she did. Here’s how her unique path helped her find success.

FlowFeb 27, 2023
This Entrepreneur Made More in the First Year of her Small Business than at her 90K Salaried Job

In our second installment of 'How I Grew My Small Business,' we take a deep dive into how Juliana Pache left her unfulfilling media job and turned a side hustle into a thriving jewelry business.

OpenFeb 23, 2023
Key Insights from The 2023 State of Remote Work

For the last six years, we’ve published the State of Remote Work report. We use this report to do a deep dive into the experience of remote workers around the world, their work structure, their struggles, and their career growth and pay. This year, we had 3,000 remote workers respond to the State of Remote Work to help provide insights. In this post, we’ll cover the top seven insights from the 2023 State of Remote Work. We’ll take a deeper look at some of the trends that currently exist in the

FlowFeb 21, 2023
When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

Feel like you’re trying to get the word out about your business and nobody is paying attention? Founder Tiffany Yu was having the same challenge, so she decided to take matters into her own hands and become her own best hype person. Here are some of her best DIY marketing strategies.

FlowFeb 20, 2023
38 Prompts for Buffer’s AI Assistant

Inspiration can be hard to come by, but AI can help. In this article, we walk through 50 prompts you can use to get the most out of AI for your social media.

OpenFeb 17, 2023
How a Change in My Role Inspired Six Impactful Habits

Dave, a Customer Advocate at Buffer, shares how a new role within the company inspired a lifestyle change through new habits.

Feb 15, 2023
Introducing Buffer's AI Assistant

💡New update (Oct 2023): We’ve packed our AI Assistant full of features ready to support your growth. Tweak your tone, state your desired audience, and the AI takes care of the rest—all available with unlimited credits. I’m probably not alone in dreaming about having an assistant to help me out with posting on social media. Someone to bounce ideas off, someone to help me write updates, even someone to translate my posts. I’ve imagined this assistant styling my posts in specific ways to help m

FlowFeb 14, 2023
11 Ideas for Your Instagram Reels in 2024

If you’re stuck, we’ve put together this list of creators that are creating incredible content with Reels and broken down what we think they do really well that you can replicate. Let’s get into it.

FlowFeb 13, 2023
My Business Was Hurting My Sleep — Here's How I Built Better Habits

When Yunha Kim found the stress of building a business impacting her sleep, she knew something had to change so she could show up every day rested and ready to work. Here are the realistic habit changes that helped her deal with insomnia.

OpenFeb 10, 2023
Why Support Isn't Just a Job for Me – It's a Career

It's fair to say that not many people grow up dreaming about working in customer support. It's not the typical aspirational career path! Indeed, some see a customer support role as a stepping stone to something else or a short-term job in a break from college or Uni. After nearly a decade working in a support role here at Buffer, I've come to think of customer support as a career in its own right, and I'm more passionate about it than ever. I've been working in the support team at Buffer for ni

FlowFeb 9, 2023
Ask Buffer: What is the Ideal TikTok Length?

In this #AskBuffer, we explore whether there is a best TikTok length and look at examples from content creators who make both short and longer videos on the platform.

FlowFeb 8, 2023
How I Turned Sudden Layoffs Into a $20 Million Business in Seven Years

Michelle Penczak never planned to be a founder, but when she found herself laid off suddenly, she slowly started building a business to support herself and other military spouses like her. Here’s how she’s grown steadily and sustainably since.

FlowFeb 7, 2023
How to Monetize Your Content

In this article, we will explore how creators can monetize their content online and best practices to make monetization successful.

OpenFeb 6, 2023
Spotlighting Culture in Ghana From a Buffer Teammate

At Buffer, we regularly share cultural spotlights to connect our global team and help us understand one another at a deeper level. Cheryl, one of our customer advocates, presents a deep dive into Ghana.

FlowFeb 1, 2023
What You Need to Know about Social Media Security

In this article featuring expert advice, we explore the potential dangers to your social media accounts and ways to keep them safe.

MastodonJan 31, 2023
Hello Fediverse! Introducing Buffer for Mastodon

Today we are rolling out support for Mastodon scheduling within Buffer. The Mastodon community is growing fast. We’re excited to explore it with you and help you build a consistent and engaging Mastodon presence.

FlowJan 31, 2023
Ask Buffer: How Do I Gain More Email Newsletter Subscribers?

In this edition of #AskBuffer, we go over the best practices for gaining more newsletter subscribers.

Case StudiesJan 30, 2023
Using Buffer to Grow a Paid Newsletter's Traffic by 2.5x

Dave grew his traffic newsletter by 2.5x using one simple (and fast) tactic. Here’s how.

OpenJan 27, 2023
Empathy and Customer Support: Finding the Right Balance

Empathy is a powerful way to build trust, but leaning in too far can also backfire. Something I’ve come to wonder after 3.5 years at Buffer as a Customer Advocate is how can we use empathy effectively to enhance the customer support experience? "The action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an

CommunicationsJan 26, 2023
Why it Looks Like Spam Emails are Coming From Buffermail

A few months ago it was brought to our attention that spam emails containing inappropriate content are being sent out and that it appears they are coming from a Buffer-owned domain (buffermail.com). The emails are not coming from Buffer or from buffermail. In this post, we’ll do our best to explain what has been happening so far for anyone who has been impacted. To start, many individuals are receiving emails with suspicious headlines like “Hello, email id” or “package waiting.” Those emails a

FlowJan 26, 2023
Personal Finance for Creators: What Creators Should Know About Managing Money

Making and managing money can be tricky to navigate, and as an online creator, your life is your business. In this article, we’ll cover key tips to help you handle income generation, budgeting, investing, and taxes as a content creator.

FlowJan 25, 2023
Feeling Conflicted About AI as a Content Writer

In this personal essay, I attempt to tackle my complicated feelings about AI head-on and discuss how Buffer is approaching this technology.

FlowJan 24, 2023
I Started Having Panic Attacks as a Business Owner — Here’s How I Reprioritized Mental Health While Still Growing

Stress is a normal part of running a business—but there’s a point at which it goes too far. When Ted Browning started having panic attacks from running his restaurant, he knew something had to change. Here’s how he started taking better care of himself while keeping the business growing.

FlowJan 23, 2023
4 Small Businesses on How They’re Changing Their Social Media Strategy in 2023

The start of a new year is a great time to reassess your marketing strategy. Here's how these 4 small business owners are doing marketing differently in 2023.