Mike Eckstein
Product Marketing Manager @ Buffer
A collection of 45 posts
- Topic
- Case Studies
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How Ben Campbell built PostIQ and Receipts on Buffer's API — two companion apps for the drafting, planning, and approvals work that happens before posting to social.
Reading time4 minute read
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- Case Studies
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Shivani Shah had never built with an API before. Using Buffer's API, Claude, and Lovable, she built two tools she now uses every week: a Slack bot that recaps her LinkedIn posting every Friday, and a searchable content library going back to 2023. Here's how she did it.
Reading time6 minute read
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- Case Studies
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WriteStack founder Orel Zilberman used Buffer's API to add cross-platform scheduling for Substack creators, letting users publish Notes alongside LinkedIn, X, and other channels from one workflow.
Reading time2 minute read
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- Case Studies
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See how Marin Nedelev, a non-developer, uses Buffer's API with n8n to manage 77 social channels without writing a line of code.
Reading time3 minute read
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How does a boutique social media agency manage 30+ client accounts without the usual headaches? Alexandrea Browman of Sapphire Social shares how Buffer became the backbone of her operation.
Reading time4 minute read
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- News and Trends
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88% of consumers choose businesses that respond to Google reviews. Here's why it matters — and how to make it a habit without the hassle.
Reading time7 minute read
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Buffer does a lot more than schedule posts. Here's everything else it can do : from managing comments across platforms to tracking what's actually working with analytics.
Reading time5 minute read
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- Buffer News
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See what's trending on Threads before you post. Buffer's Trending Topics helps you join conversations that already have momentum and reach new audiences.
Reading time5 minute read
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- Buffer News
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See everything Buffer shipped in 2025: a unified comment inbox, bulk scheduling, LinkedIn analytics, dark mode, a redesigned iOS app, and more for creators, small businesses, and agencies.
Reading time6 minute read
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- Buffer News
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Reduce eye strain, protect your focus, and create content comfortably any time of day, whether you're scheduling posts at midnight or engaging with your community at dawn.
Reading time3 minute read
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- Buffer News
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From faster bug resolutions to smoother workflows, these quiet improvements made Buffer more reliable and consistent for creators in 2025.
Reading time3 minute read
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- Buffer News
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Buffer for iOS 26 is our biggest update ever. With a fresh Liquid Glass design, a brand-new Apple Watch app, a smarter calendar, posting goals, and shortcuts for capturing ideas on the go, this release makes Buffer smoother and more flexible for creators everywhere.
Reading time3 minute read
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- Case Studies
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Barry Greene is a jazz guitar professor who teaches thousands of students online. With Buffer, he’s able to share daily lessons across four platforms without the stress of constant posting. Here’s how he keeps his workflow simple, consistent, and focused on what matters most: the music.
Reading time3 minute read
- Published
Schedule up to 100 posts at once with Buffer’s new Bulk Upload feature. Import a CSV, review your posts, and publish. Ideal for creators, teams, and agencies who plan social content in spreadsheets.
Reading time3 minute read
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See how your LinkedIn posts perform with personal profile analytics. Track impressions, engagement, video views, and more right inside your Sent Posts tab. It’s never been easier to learn what’s working and keep growing.
Reading time3 minute read
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- Buffer News
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Trying to stay consistent on social? Buffer’s new weekly goals and optimal posting times make it easier to show up on social, even when you’re busy. Set your goal, and we’ll handle the rest.
Reading time3 minute read
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- Buffer News
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Our new Feeds feature brings content from your favorite websites directly into your account. Discover fresh ideas for your next post without leaving Buffer.
Reading time2 minute read
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- Buffer News
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Need a little motivation for your social media journey? Buffer's new Streaks feature transforms content creation from a chore into an achievement.
Reading time3 minute read
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- AI
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Learn how to generate AI images and schedule them across social platforms using Buffer and Apple's Image Playground. Discover tips for creative AI image generation and when to use AI-generated visuals strategically.
Reading time2 minute read
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- Buffer News
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Discover everything Buffer shipped in 2024 to help you create, schedule, and manage social media. From new tools like kanban boards to support for Threads and Bluesky, explore the updates designed to make content creation easier for you.
Reading time3 minute read
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You can now add your personal Instagram profile to Buffer and schedule posts via reminder notifications. This update gives you the flexibility to manage Instagram your way, whether you’re here to share memories, grow your influence, or build your business.
Reading time3 minute read
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Everything you need to know about Buffer's latest product updates and what's coming next on the product roadmap.
Reading time2 minute read
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Buffer will continue to support publishing to Facebook Groups using mobile notifications. Here's how it works.
Reading time2 minute read
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- Buffer News
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Organize all of your ideas in one place with Buffer's new tagging feature. Manage your creative output. Track the success of different types of content. And build a searchable library of content.
Reading time3 minute read